Aave Team Launches 'Decentralized Social Graph' With Lens Protocol Venture - The Defiant - Deepstash
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The announcement says that “the purpose of the Lens Protocol is to empower creators to own the links between themselves and their community, forming a fully composable, decentralized social graph.”

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Social Media Application

Aave founder Stani Kulechov told The Defiant over Telegram, “Lens Protocol helps developers to build web3 native social media, without creating the user base from scratch. Any application built on top of Lens expands the social graph and benefits all the applications in the ecosystem.”

start trying, but the post seems to suggest that Lens is more of a back-end that other social media products can be built on.

The STEEM blockchain served as an underlying data layer for a number of different products. 

Lens will run on the Polygon network with support for IPFS.

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Open Architecture

If those sites exposed their underlying social graphs and the associated content, other developers could take that data band build websites that worked differently. One could make a version of Facebook that shows users the posts of everyone they follow using nothing but a simple reverse chronological sorting mechanism. Another could build a version of Twitter that puts the focus on photos rather than text. 

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Profile NFTs

Ownership of a Lens profile is represented by an NFT, which is the key primitive of the whole network. “Composable, non-custodial, and permissionless, these dynamic NFTs contain the history of all posts, mirrors, comments, and other content you generate,” the post explains. 

Individual pieces of content will also be collectable , which means they will also be tradeable.

When a piece of content is “mirrored” it’s possible for the person who shared it to earn a cut if their Mirror yields a sale.

If a profile gets big enough and wants to start managing its community, it can be turned into a DAO

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The Aave team is inviting developers to start building on Lens now, and there’s a grants program for those who need support to bring their idea to life.

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