How to Create a Company | Elon Musk's 5 Rules - Deepstash
Inside The Mind of Elon Musk

Learn more about entrepreneurship with this collection

The importance of innovation

The power of perseverance

How to think big and take risks

Inside The Mind of Elon Musk

Discover 42 similar ideas in

It takes just

7 mins to read

Work really hard

Work really hard

When you start a company and want to do really well, you need to work super-hard.

Working hard means working every waking hour. If someone else is working 50 hours and you're working a hundred, you'll get twice as much done in the course of a year.


4.74K reads

Ensure whatever you're doing is a great product or service

Ensure whatever you're doing is a great product or service

Your product or service has to be really great. Unless it's an untapped market, your product or service needs to be much better than your competitors.

It can't be a little bit better; it has to be a lot better. Consumers will always buy the trusted brand - unless there is a huge difference.


3.46K reads

Attract great people

Attract great people

If you're creating a company of it you're joining a company, it is vital to attract great people.

So, either join an amazing group that you respect or if you're building a company, gather great people. The success of the company will depend on how talented and hardworking that group is and the degree to which they are focused cohesively in a good direction.


2.96K reads

Focus on signal over noise

Many companies spend money on things that don't really make the product better, For example, Tesla never spent money on advertising but instead puts all the money into R&D and manufacturing and design.

Consider if your efforts are resulting in a better product or service. If not, stop those efforts.


3.05K reads

Now is a good time to take risk

Now is a good time to take risk

As you get older, your obligations increase. Once you have a family, you start taking risks not just for yourself but for your family as well. Then it gets much harder to do things that might not work out.

Now is the time to take risks. Do something bold. You won't regret it.


3.21K reads



Maintenance engineer


Explore the World’s

Best Ideas

200,000+ ideas on pretty much any topic. Created by the smartest people around & well-organized so you can explore at will.

An Idea for Everything

Explore the biggest library of insights. And we've infused it with powerful filtering tools so you can easily find what you need.

Knowledge Library

Powerful Saving & Organizational Tools

Save ideas for later reading, for personalized stashes, or for remembering it later.

# Personal Growth

Take Your Ideas


Organize your ideas & listen on the go. And with Pro, there are no limits.

Listen on the go

Just press play and we take care of the words.

Never worry about spotty connections

No Internet access? No problem. Within the mobile app, all your ideas are available, even when offline.

Get Organized with Stashes

Ideas for your next work project? Quotes that inspire you? Put them in the right place so you never lose them.


2 Million Stashers


5,740 Reviews

App Store


72,690 Reviews

Google Play

Sean Green

Great interesting short snippets of informative articles. Highly recommended to anyone who loves information and lacks patience.

Ashley Anthony

This app is LOADED with RELEVANT, HELPFUL, AND EDUCATIONAL material. It is creatively intellectual, yet minimal enough to not overstimulate and create a learning block. I am exceptionally impressed with this app!

Shankul Varada

Best app ever! You heard it right. This app has helped me get back on my quest to get things done while equipping myself with knowledge everyday.


Don’t look further if you love learning new things. A refreshing concept that provides quick ideas for busy thought leaders.

Jamyson Haug

Great for quick bits of information and interesting ideas around whatever topics you are interested in. Visually, it looks great as well.

Laetitia Berton

I have only been using it for a few days now, but I have found answers to questions I had never consciously formulated, or to problems I face everyday at work or at home. I wish I had found this earlier, highly recommended!

Giovanna Scalzone

Brilliant. It feels fresh and encouraging. So many interesting pieces of information that are just enough to absorb and apply. So happy I found this.

Ghazala Begum

Even five minutes a day will improve your thinking. I've come across new ideas and learnt to improve existing ways to become more motivated, confident and happier.

Read & Learn

20x Faster





Access to 200,000+ ideas

Access to the mobile app

Unlimited idea saving & library

Unlimited history

Unlimited listening to ideas

Downloading & offline access

Personalized recommendations

Supercharge your mind with one idea per day

Enter your email and spend 1 minute every day to learn something new.


I agree to receive email updates