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Opportunity cost is notoriously difficult to nail down.
You don't see what you're missing until you've set up systems to tap it.
Some great ways to monetize beyond your bread and butter role:
When creators run out of days in the week, they have two options: increase audience size or stop trading money for time.
The solution is to expand by pivoting into scalable products and services such as Affiliate programs, Focusing on platforms with additional incentives, or Joining advertising programs that pay you for the traffic and clicks you generate.
Seek out communities and create new content for them.
Twitter's Ticketed Spaces are another potential source of revenue for creators with high-leverage social media accounts who aren't sure how to monetize the small communities they've built (e.g., Facebook’s managed groups).
Go real-world: expand into real estate.
You don’t have to stick to digital real estate. Use your popularity with an audience to lend some buzz to an entirely new venture.
Smaller influencers-more "niche" celebrities than the silver screen stars of the past-are gaining new traction by niching down and finding more targeted sponsors.
The problem is, everyone else knows it's a huge market too. The strategy is to "niche" down and find sponsors in your unique space.
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