Tedcore: the self-help books that have changed the way we live, speak and think - Deepstash

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Tedcore

Tedcore

Tedcore is a sub-genre of self-help books that uses feel-good philosophy to turn our anxieties into our identity. It combines the comforting vocabulary of modern therapy with grand pseudoscientific theories on human behaviour.

Books such as Atlas of the Heart, Atomic Habits, The Body Keeps The Score, Attached, and Mating in Captivity market feel-good versions of philosophy that don't challenge our conceptions but validate our feelings. Many of these authors have given Ted talks and ensures everyone leaves feeling smarter and more special.

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Tedcore makes you feel good

Tedcore is a product that falls under “self-care” and “affirms” our identity.

It operates through a system of wellness: processing your trauma is vital. Yet it ignores everything that actually produces anxiety in our society, such as unstable economies, war, mass migration, climate change, and tearing social fabric and families.

 All these theories of an abnormal self are indebted to Freudian psychoanalysis, yet it is rarely mentioned or only in passing.

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Tedcore solutions

Tedcore solutions

The solutions these Tedcore books offer consistently encourage us to look outward, take yoga, get over our exes, and process our trauma by directing our energy towards something new. Mason describes the “value of suffering”. That “happiness requires struggle”, and something wonderful awaits you on the other side of feeling sorry for yourself.

Yet you sit alone in your apartment or next to your sleeping partner, scanning the pages of a self-help book for mentions of the one thing you really care about: you.

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"I think the next best thing to solving a problem is finding some humor in it." -Frank Howard Clark ⁠

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