Curated from: Lenny's Podcast: Product | Growth | Career
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There is so much focus on starting new business. But starting is easy. Staying in business is the hard part. Having a profitable business should be the goal.
That's why Jason Fried of 37Signals coined the term stayups, a wordplay on the much more popular "startup"
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The mentality for startup founders is to go though a lor of pain for a few years, in the hopes that their company will make them millions in an acquisition. This could be a bad plan since most companies are not venture scale. Unicorns are the rare exception not the rule. Why ruin your health chasing dreams?
If you want to build a sustainable business optimize for the joy of coming to work. Build the company so that when you ask yourself "Do I want to do this again?" The answer js yes.
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Long term business planning is a fantasy.
I want to do what I think, not what I thought.
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When it comes to project planning, most tech companies rely on complex strategies. However, 37signals uses a simple approach based on their appetite for a project, meaning they only work on things that truly interest them. This allows for more creativity and motivation in their work.
Instead of estimating timelines, they give each project a fixed deadline of 6 weeks, regardless of its outcome. While some projects may not produce any results, others may turn out to be great successes. This approach leads to a stress-free and happy work environment..
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IDEAS CURATED BY
Life-long learner. Passionate about leadership, entrepreneurship, philosophy, Buddhism & SF. Founder @deepstash.
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