The Spiral of Silence - Deepstash

Bite‑sized knowledge

to upgrade

your career

Ideas from books, articles & podcasts.

published 3 ideas

The Spiral of Silence

fs.blog

The spiral of silence

The spiral of silence is a human communication theory developed by Elisabeth Noelle-Neumann in the 1960s.

The theory explains how societies form shared opinions an how we make decisions surrounding difficult topics. According to the theory, we are only willing to express...

STASHED IN:

165

According to the theory of the spiral of silence, our desire to fit in with others means we will speak up if we think our opinion will be popular, or avoid expressing an opinion if it is unpopular.

The feedback loop means each time someone voices a popular opinion, th...

STASHED IN:

171

  1. The result of the spiral of silence is that few will publicly voice a minority opinion and will instead will nurse it in private.
  2. The possibility of conflict makes us less likely to voice any opinion. If we want to know what people think, we need...

1

STASHED IN:

193

0 Comments

Discover and save more ideas by creating a

FREE

Deepstash account.

Develop a

reading habit

, save

time

and create an amazing

knowledge library

.

GET THE APP: