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Don't increase the complexity of your vocabulary just to give the impression of intelligence. This actually makes you look stupid.
Treat the reader as an equal. If you’re trying to impress, at best you will make the reader feel dumb. And nobody likes to feel dumb.
Tell the reader what your point is. And tell them early. People need a reference point so they can follow what you’re saying. Without it, they’re lost.
Suspense isn’t useful if people have no idea what you’re talking about and quit reading after the first paragraph.
Anyone who wants to improve their writing needs to read a lot.
Becoming a writer requires reading examples of good prose, giving you something to aspire to and allowing you to become sensitive to the hundreds of things that go into a good sentence that couldn’t possibly be spelled out one by one.
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Honesty is the most important ingredient. You don’t have to be or have gone through something to write about it but you must have a heartfelt feeling about it so you can expose that emotion thro...
You need to have a beginning that builds to a middle and an ending, or at least an idea of where you’re going, as it is key to explore your themes and foreshadow things properly.
Another important thing is to revise your writings. Your first draft is likely to contain multiple errors, poorly phrased sections, and inconsistencies.
To do it, you must know what your audience expects from the type of writing you’re doing and then defy it.
Without the surprise, without the twist, if you don’t pull the wool over the audience’s eyes, then it’s unlikely you’re going to be memorable. It’s precisely the fact that things are not what they seem that makes a story interesting.
Stories are a very integral part of being persuasive.
Stories trump data when it comes to persuasion because stories are easier to understand and relate to.
The first words you write are the first draft. Writing is thinking. You'll rarely know what exactly you want to say when you start writing.
The time you put into editing, reworking and re...
Most writing mistakes are widespread, but good writers just get better at spotting them. Some things you'll learn to watch for are:
When you write something, you get very close to it. It is nearly impossible to distance yourself from it straight away to edit properly.
The longer you can leave a draft before editing, the better. Half an hour to two days is enough of a break to edit well. When you do edit, read your work out loud. You'll catch more problems and get a better feel for how everything flows.