Prioritize the customer
Michael tries so hard to be friends with everyone, many times unsuccessfully. He knows sales is about people.
Prioritizing the customer is the key ingredient to inbound marketing and laying the foundation for life-long customers. Show them their value. If a customer has or is considering, buying one of your products or services, they want to know that their business means something to you.
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Generalist. Great minds discuss ideas, average minds discuss events, small minds discuss people.
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