The False Hero

Once in a while we experience periods when everything goes well and riskier investments deliver the higher returns they seem to promise. Those halcyon periods lull people into believing that to get higher returns, all they have to do is make riskier investments. But they ...

People attribute positive traits to the true self, and negative traits to something else. And while we usually think about ourselves differently than others, we think that other people’s true selves are morally good too.

A logical fallacy is reasoning that contains a flaw.

Many logical fallacies rely on false premises:

• Appeal to nature - claiming something is good because it is "natural". Some natural things, like cyanide, is very bad for you.