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The Podcasting Ecosystem

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The importance of networking in podcasting

How to grow your podcast audience

How to monetize your podcast

The Podcasting Ecosystem

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Some questions you’ll want to ask in this discovery call include: 

  • What is your company all about? What product or service do you deliver? 
  • Do you have any buyer persona research that describes your target customer? If not, who is your ideal customer and what are their desires and pain points? 
  • What are the exact deliverables are you expecting to gain from this project? (4x blog posts, email drip campaign, etc.) 
  • How quickly do you need this turned around?  

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Get approval on an outline

If you’re writing blog posts, consider adding the following in your outline: 

  • Primary and secondary keywords 
  • Target audience and writing tone 
  • Main points 
  • Key takeaway / Meta description 
  • Competitors ranking for the same primar...

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Offer an intake survey

An intake survey allows the customer to complete basic information about their background and what type of project they’re looking to complete.

Generally, freelance content writers may want to ask:

  • What type of writing do you require (blog post, email newsletter, website copy, et...

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Break down your freelance writing rates, whether that's a flat fee, amount per word or hourly. If you charge a payment deposit upfront, state that. Then specify how you will collect the remaining payment. Be sure to specify your net payment terms. For instance, if you allow net 30, that means the cl...

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Follow up

If you haven't heard anything after three business days, send a follow-up email. Gmail has a useful "snooze" feature that reminds you to follow up on an email. In your proposal, consider mentioning that the quote expires after seven business days to respond to your proposal. ...

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How do freelance writers get clients?

Writers can find freelance writing jobs through job boards, such as Problogger and Blogging Pro. 

Cold emailing and referrals are other ways to secure paid writing projects with clients. 

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Learn how to kickstart freelance writing projects

Learn how to kickstart freelance writing projects

Learning how to onboard freelance writing clients helps you drive the conversation and set expectations.

With a clear process, you ask the right questions, establish project parameters and minimize future disputes and revisions. 

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Step 3: Send a Proposal and Quote

Within it, you’ll want to address:

  • Writing process. Describe the process of working from beginning to end.
  • Rates. Break down your freelance writing ...

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How do freelancers manage clients?

Clear communication and documentation are key to maintaining client relationships.

Signing off on a contract and outline, for instance, are common ways to set expectations for both parties. 

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Finalize the terms with a contract.

The client accepts your proposal, great! The next step is to transform that proposal into a signed contract. 

Your contract should cover the essential terms you outlined in your proposal. It should also include a place for you and the soon-to-be client to sign. 

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How do you onboard a client?

Freelance writers use contact forms with specific questions about word count and budget.

  • If the project seems like a good fit, they might hop on a call with the client to gather more information. 
  • If the client is agreeable to the terms, the freelance writer typically send...

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Get to Know Your Audience

Start by creating a buyer persona, or a fictional representation of your ideal customer. This will outline who your audience is, including their demographics, job title, location, age, and general information about income.  

Once you have your buyer persona outlined, dig a little deeper by ...

5.3. Build a Target Customer Profile

You should have plenty of notes from your discovery interview. It is now time to look for common themes. Look into overlapping feedback from your interviews. Always put customer and prospect responses above answers from your team. 

When multiple target customer personas are involved in the ...

Hiring the right people

Hiring the right people

So that you may be able to provide high quality, reliable customer support, you must have a great customer support team, but how do you filter out the ones that you need? Here are some questions that can help you better choose candidates:

  • What is the ideal support personality y...

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