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The Benjamin Franklin effect is a psychological phenomenon that causes us to like someone more after we do that person a favor.
So asking for help is one of the best things you could do to be perceived as an influential person.
Research indicates that the meaner you are to someone, the more youโll dislike themโeven without real cause.
This reverse Ben Franklin effect may help explain how soldiers are able to kill enemies, why prison staff can become needlessly cruel to inmates, and generational f...
Is a psychological phenomenon that causes us to like someone more after we do that person a favor: We justify our actions to ourselves, that we did them a favor because we liked them.
But the reverse effect is also true - we come to hate our victims, which helps to...
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