One way to get beyond small talk is to ask open-ended questions. Aim for questions that invite people to tell stories, rather than give bland, one-word answers.
Instead of . . .
“How are you?”
“How was your day?”
“Where are you from?”
“What do you do?”
“What line of work are you in?”
“What’s your name?”
“How was your weekend?”
“What’s up?”
“Would you like some wine?”
“How long have you been living here?”
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Similar ideas to Ask for stories, not answers
Ask open-ended questions that invite people to tell stories, rather than one-word answers.
Instead of "How was your day?" try, "What did you do today?" Other open-ended questions to try:
Customer Discovery questions are open-ended & nonspecific. You are letting the customer lead the conversation & tell you about their struggle. Example questions:
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