Learn more about communication with this collection
How to ask open-ended questions
How to avoid awkward silences
How to show interest in others
Give Context and Use Examples
The way you frame your information matters--the language, terms, and examples you choose to use will have a huge impact on what your audience remembers and understands.
Paint a verbal picture. You will make the problem tangible, and the solution appealing.
1.86K
6.95K reads
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The "One Thing" To Remember
To have a better chance of making complex information memorable, ask yourself these 2 questions:
- If my audience will only remember one thing about my explanation, what is that "one thing?"
- And, why should my audience care about this "one thing?"
2.26K
8.9K reads
Watch Your Language
While using long, technical words might seem impressive, it rarely helps anyone understand what's being said.
Opt for using simple, everyday language. Along those same lines, avoid any acronyms, jargon, or highly-niche phrases. When it's impossible to avoid, make su...
1.82K
7K reads
Get to Know Your Audience
Presenting information is never about the presenter--it's always about the audience.
Get to know who they are, in order to use their common knowledge and experience: What's most important to them? What motivates them? What's their background? How do they prefer to commu...
2.14K
12.5K reads
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Give Context
The way you frame your information matters – the language, terms, and examples you choose to use will have a huge impact on what your audience remembers and understands.
So, paint a verbal picture. By sharing information, you make the problem tangible, and the solution app...
Use Structures
- Tell a story and use structures.
- Structured information increases processing fluency: People retain information 40% more reliably and better.
- Never lose your audience.
The Biggest Strategic Messaging Mistakes
- Messages should be consistent. Consistency reduces opportunities for miscommunication. Consistent messages are more likely to become memorable.
- Brevity and simplicity lead to clarity. Avoid fancy words and use more conventional language.
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