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Zoom
As a verb, “to zoom” means to move very quickly, particularly while making a humming or buzzing sound. In this form it was coined onomatopoeically in the 19th century, but it now has a new meaning owed to the videoconferencing corporation of that name, founded in 2011 but unknown to most till recently: shall I Zoom you? Can we Zoom? As an exclamation, says the OED, “zoom!” “frequently used to express a sudden swift movement or (figurative) a rapid change, as a sudden rise or fall in fortunes”, which is after all quite appropriate for these times, as well as for Zoom’s own stock price.
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Alert
The word “alert” comes from the Italian “all’erta”, literally “at a high place”, describing a military watch or guard duty. The UK government’s advice to “stay alert” in order to “control the virus” therefore implied that it would be easier to spot an invisible micr...
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FUD: Fear, Uncertainty, Doubt
- FUD (fear, uncertainty and doubt) is a collection of feelings and emotions that influence our thinking.
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Growth & Value ETFs
An exchange traded fund (ETF) is a type of security that tracks an index, sector, etc... but which can be purchased or sold as a regular stock:
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