Testimonials
Testimonials influence the perceived trustworthiness of an online store more than trust seals or even this store’s overall reputation.
In order to earn trust they need to be valuable for readers. Sometimes even negative feedback can work.
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Product description
When users first encounter your product or service, they often don’t know much how it works, what it looks like, how much it costs… Sometimes they don’t even know what it does! Make sure you leave no such blindspots, because transparency and information breed trust. The more information about the...
2. Intellectual transparency - Transparent, vain, or reluctant
✅Transparent: Skilled at recognising they’re sometimes in a position to strengthen our perspective by sharing their own.
❌Vain: Pretend to know things they don’t, or to have stronger evidence than they do.
❌Timid: Even when t...
How to improve your communication skills?
- Listen with your eyes: Use the visual cues effectively & consciously.
- Disperse advice sparingly: More often than not, people don't actually need advice; they just want a sympathetic listener.
- Never break confidence: Despite y...
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