Learn more about marketingandsales with this collection
The importance of networking in podcasting
How to grow your podcast audience
How to monetize your podcast
Newton increased their response rate by +156% just by making this super simple change.
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MORE IDEAS ON THIS
Economist.com had 2 subscriptions options:
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The second looks more promising.
But by how much?
Over 40%!
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Sometimes you need to look inside the product to determine why customers who tried it don’t want to pay the price. Ask: “what stops you from buying?” or, you can discover how successful analogues work. If you have competitors, you are lucky. You can discover what they do. They can save you a lot ...
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First — get their Email. Everything else is later. But what if you need their name, surname, phone number, social profile, Website, credit card data? you can get the rest in the next step, or even later. The more fields, the lower the conversion rate. Niel Patel: 'This is the key to long lasting rel...
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CrazyEgg found that prospects had some doubts on the checkout page:
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Conversionvoodoo.com utilized their traffic (150,000 unique visitors) to get statistically significant results on what types of images drive the best conversions. Excited person, pointing to a CTA increases conversions by +6.25% 2. Excited person, holding a CTA increases conversions by +6.83%.
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PopcornMetrics increased its revenue by 367% in 12 weeks.
They focused on helping their churned free trial users become successful in achieving their goals by using their ...
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Researchers handed out loyalty cards at a car wash. The cards offered a stamp for every car wash the customer bought.
Half of the cards had spots for eight...
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The University of Alberta increased email subscribers by 500% using a pop up survey by Qualaroo that asked anyone who spent more than 10 seconds on the site:
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Gr8tFires — which makes wood-burning stoves and fireplaces — discovered that one of the biggest customer pain points is the cost of installation.
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How to about creating your own widget ? Just add “Powered by [Your company]”.
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Reducing prices to (try to) reduce churn is the worst thing you can do. If a customer is not finding value in your product, they’ll cancel even if it’s 50 cents per month.
Slidebean increased their prices by 4 times
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There was an interesting experiment related to this concept.
A study wanted to figure out what email tone would result in more lead inquiries.
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In a study from the Journal of Applied Social Psychology, researchers found that waiters could increase their tips by 23 percent by returning to tables with a second set of mints.
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IDEAS CURATED BY
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Other curated ideas on this topic:
We all must have felt sad by seeing other quick results and to lose faith in ours.
And even if we know that this is wrong and that we should not compare ourselves to others it is almost impossible to ignore the negativity that you feel at that moment and how it affects your path.
Bu...
The 1918 flu spread rapidly, killing 25 million people in just the first six months. This led some to fear the end of mankind and that the whole thing was caused by a form of super-virus.
Recent studies show that the high death rate can be attributed to crowding in military camps and urban...
Real-time communication sets the expectation that you’re always available. And for many of us, our default behaviors support just that.
In order to change this behavior, you need to set expectations on response time. Mute specific channels, get rid of pop-ups, turn off mobile notifications...
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