Quick Wins
- Fix Broken Internal Links
- Clean Up Your Sitemap
- Check Your Redirects
- Check For Toxic Links (links that Google considers to be an attempt to manipulate your search rankings)
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Similar ideas to Quick Wins
Step 4.2: Draw Up An Action Plan (Create an Action Plan for Each URL) (contd.)
- Use 301 redirects for web pages removed from your website to avoid "not found" pages & improve user experience.
- Inform Google about your content updates by using Google Search Console. The URL Inspection tool within Search Console allows you to submit recently updated web pages to Go...
Search Engines
- Business model: Have a site that is in line with their business.
- Natural language processing: Cater your content towards the goal of helping people get answers to things that they search for in a natural way.
- Expertise, authoritativeness, & trust
- Links: Backlinks & in...
What Is SEO?
SEO is a method of optimizing the effectiveness of your content for the search engines, in order to help it rank higher than content from other sites that target the same search terms.
Google displays web pages in their search results based on the authority and relevance of the page to enha...
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