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What Is On-Page SEO?
On-page SEO, also known as on-site SEO, is the practice of optimizing the content on your page (both the written word and the HTML source code) to make it as discoverable as possible.
You want to make it easy for Google, Bing, and other search engines to understand the material on the page to pair it with relevant search queries.
An on-page SEO strategy essentially organizes the content on the page so that search engine crawlers going over the material know what they’re looking at and can categorize the page appropriately.
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How Do You Optimize Your On-Page SEO?
- Step 1: Understand Google’s Criteria ((Core Web Vitals) overall experience and content)
- Step 2: Use Your Target Keyword in the First Paragraph
- Step 3: Wrap Titles and Subtitles in H1 and H2 Tags
- Step 4: Prioritize Outbound and Internal Linking Opportunities
- St...
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What Is SEO?
SEO is a method of optimizing the effectiveness of your content for the search engines, in order to help it rank higher than content from other sites that target the same search terms.
Google displays web pages in their search results based on the authority and relevance of the page to enha...
#3-#4
- Content: Target keyword phrases. Avoid stuffing keywords & over-optimization. Put the keyword in your headline, & make sure that it reads smoothly. Write a compelling introduction. Understand the reader, then niche down & focus on a particular problem that they are struggling with.
- ...
Analyzing Heading Depths
Three-level text structure (H2, H3, & H4) is enough to break down any article (even longer ones) into meaningful pieces, & improve readability & visual appeal.
This approach is recommended by Google, which advises against condensing large blocks of text on a page without proper schema. Hea...
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