What is Product Design? [Beginner’s Guide]
Keep reading for FREE
Product designers go through a process that closely parallels the design thinking process, which includes:
Product design is the process of creating products that offer solutions to a problem in a specific market. Successful product design both serves a business and incorporates users’ needs. Product design includes digital tools, experience design, and physical products.
Product design’s foundations start with the design thinking ideology.
Design thinking was developed as a user-centric way to integrate the needs of real users into technological and business requirements that are a result of solving complex problems.
While UX designers and product designers are both user-focused problem solvers at their core, product designers and UX designers have different priorities. A product designer will focus more of their efforts on making a marketable and cost-effective product that is also easy to use.
A UX designer only focuses on the user’s experience of a product that someone else has already deemed profitable.
Design Thinking encompasses five steps that all come back to solving the user’s problems:
The product designer role isn’t one-size-fits-all. Each employer will assign flexible responsibilities that can range from user experience to full-stack designer. Here are some responsibilities that a product designer may have in their job description:
reading habits, gather your
remember what you readand stay ahead of the crowd!
Save time with daily digests
No ads, all content is free
Save ideas & add your own
Get access to the mobile app
4.7 App Rating
Social media evangelist. Coffee maven.
MORE LIKE THIS
What types of questions can you expect in a UX Design Interview?