Engage Engage Engage
Once you what makes them tick, it’s much easier to tailor your messaging and create engagement.
What is engagement? For the sake of simplicity, engagement could be defined as ANY action you take on social media! Write articles and create posts based on what they want to hear and specifically what they’d like to hear from you . Speak directly to them, in the first person, using attractive headlines and images. Offer solutions that play off of their fears & hopes as well as speak to their values.
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I'm a musical theatre composer, and I'm also a certified coach. My musical theatre works have been produced and performed around the world. As a coach, I help creative artists achieve greater career success.
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Tailor What You Offer
Think of a character that represents the people you want to work with (your avatar) and design your offering for just that person. Give them a name, and describe every detail of their pain, their fears, their hopes, their current situation… down to even the more tangible aspects of ...
User generated content (UGC)
User generated content, or UGC, is fan-created content promoting a brand. UGC can come in the form of videos, images, posts, audio, reviews, articles, and more. Brands often
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