When you are talking to someone on phone it becomes hard to bring their attention as you cant use your gestures and facial expression. You can use their name while talking as this will bring his attention back in conversation as for anybody their name is the most pleasing sound for them in whole world.
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The moment the other person says their name, make sure to say it back to them because it will show you as a thoughtful person, but of course don't say their name for every response.
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When the conversation starts to wrap up, say the other person's name again and look them in the eye while doing so.
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People are more likely to like you if they feel like you're paying attention to them. One way to do this is to remember their names. When you remember someone's name, it shows that you're interested in them and that you care about them.
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