Learn more about product with this collection
The importance of networking in podcasting
How to grow your podcast audience
How to monetize your podcast
"net promoter score" is a metric measured by most of the fortune 100. many people expect NPS to do more than is realistic. Incorporating a brand advocacy program to encourage and leverage promoters is also a good idea.
2
0 reads
MORE IDEAS ON THIS
It’s not a miracle solution
NPS works best within the context of a robust customer feedback & listening program.
For eg, Melinda Gonzalez implemented salesforce.com’s first-ever NPS program, and her process inclu...
2
0 reads
When companies start paying bonuses on NPS
At Sprint, 20% of employee bonuses are tied to Net Promoter Score. On the surface, that doesn’t seem like the worst idea ever. But think of it this way: Is your goal to improve a score, or...
2
0 reads
When customers answer The Question, but don’t see follow-through
The key is to listen, and then Proactively deliver what customers need to achieve their desired outcomes. This requires a net promoter cycle. If you don't take action based on results, you won't magically move the needle.
2
0 reads
When you put Baby in a corner (ie. NPS isn’t just a one-department thing)
- Product Development uses NPS feedback to prioritize dev resources.
- Marketing uses NPS to find and ask happy clients to join their advocacy programs.
- Customer Service/Support uses NPS as a signal for when clients need outreach and support.
- Sales uses NPS to identify ac...
2
0 reads
It’s easy on your customers
It’s one question and an open-ended follow-up. The follow-up “Care to tell us why?” question lets customers elaborate on their score.
They get to cut to the chase and tell you what is important to them in their own words. As surveys go, this is a great user experience. That’s why response r...
2
0 reads
Contending with a firehose of feedback
The open-ended response section of the NPS survey can become a repository for everything from Venting, to How-To questions. The beauty of NPS is that it has one job — don’t make it pull Triple-Duty as the primary communication outlet. If people are asking questions via NPS survey, it might indica...
2
0 reads
It’s fiercely honest feedback, identifies promoters, and boards love it
On a scale of 0–10, how likely are you to recommend this product?
You are asking whether they would subject their nearest and dearest to this product. And that brings out a whole other side of human character: Selflessness.
An NPS survey is the single best way to get a complete report...
2
0 reads
CURATED FROM
IDEAS CURATED BY
Related collections
Other curated ideas on this topic:
The Inner Paradox
Due to so many factors at play, parents are relying on good luck, pulling off a gamble on the child that is being raised. They don't have much leverage on the outcome, the net result of the actions of their offspring.
There is an inner paradox, a duality that exists in the minds of parents,...
Why the Internet is So Big
The number of good ideas worth learning is still large enough that few can manage to understand more than the general outline of most ideas in their lifetimes. Yet, this was also true before the concept of information overload.
For every good idea, there are many different ways of...
Apps Are Changing Mindfulness
- Most apps use a subscription model, that rely on user dependence—reinforcing, rather than breaking, habits.
- Apps encourage the idea that meditation is a solo practice, whereas in the past it was often learned in group settings.
- It’s always guided—somethin...
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Personalized microlearning
—
100+ Learning Journeys
—
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates