If something is too complicated, people are most likely to be confused by it, or worse, forget about it.
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Opt for using simple, everyday language. Avoid any acronyms, jargon, or highly niche phrases. When it’s impossible to avoid, make sure to define any complex terms.
What’s most important to them? What motivates them? What’s their background? How do they prefer to communicate? What “language” do they tend to use?
By understanding who the person (or people) you’re speaking to is, you’re able to use their common knowledge o...
The way you frame your information matters – the language, terms, and examples you choose to use will have a huge impact on what your audience remembers and understands.
So, paint a verbal picture. By sharing information, you make the problem tangible, and the solution app...
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To have a better chance of making complex information memorable, ask yourself these 2 questions:
Incoming demands and digital distractions can get in the way of real productivity. If you do one big thing today, you will feel like it is a productive day.
Ask yourself: What’s the one big thing you want to accomplish today?
Your one main point should be repeated over and over, like a theme with variations.
If we make one point well enough, people will understand and remember it. If we try to fit too much in, the audience will lose interest and go back to their thoughts before they were interr...
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