The Founders Mindset
When you build your own digital product, you’re not just a product manager, you’re a founder.
- A founder should know their customer inside and out.
- They need to be their own biggest advocate. Perfect that elevator pitch and learn how to sell yourself along with your product
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Katie Campbell Q&A
Katie Campbell, product leader at Disney Q & A
- Your biggest challenge as a PM: Getting resources. You have to learn to balance, prioritise and advocate for your product/project.
- The biggest lesson as a PM? You could hit a glass ceiling very quickly.
Don’t talk about your solution
The main focus is to find out what problems the Customer faces, not when you sell your solution or product. You want to get objective answers and won’t get if you’re trying to sell a solution or product.
Usually, customers don’t know what they need, but they can’t hide wha...
Give up control
The CEO should cede a large amount of control. The CEO should shift from caring about the design of the product to focusing of the design of the organization.
- Once a founder or CEO gives up the need to know everything, its easier to reorganize along thematic lines.
- Each team...
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