Find a void in the market

One of the main things that VCs are looking for is a huge target market, usually at least $1 billion, that you can address through your startup. The reason for this is simple: VCs invest in multiple startups with the understanding that some of them will fail, some of them will not grow very much,...

1. Define a Hypothesis: Form a hypothesis that defines both the problem & the solution. A way to frame this is to fill in the following sentence: My idea solves [insert problem] by [insert solution].
2. Define Your Assumptions: In the hypothesis, ...

Leaders often say, “Don’t bring me problems, bring me solutions.” They want people to be constructive-- not to whine or complain.

But if people can only speak up when they have a solution, you’ll never hear about the biggest problems-- which are too complex for ...