People don’t trust faceless corporations. They trust people. And intersecting your personal and business brands gives an invaluable human touch.
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Your Linkedin feed is based on your network, on your industry, content important to your company and colleagues as well.
It's a mix of algorithms and editors.
Whether you are an entrepreneur, a doctor, a lawyer, a young professional, a college student, or you are sitting at home in your sweatpants dreaming of getting that perfect job, you are a brand. Give me a second to illustrate my point.
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Platforms like LinkedIn and Twitter can be used to find people in your field or industry you want to work for. Look at their profile for anything similar that you can connect with, such as similar goals or interests.
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