Three pillars of motivation - Deepstash

Three pillars of motivation

Product teams need to understand human motivation and psychology. Entrepreneurs Neel Doshi and Lindsay McGregor state that there are three pillars of motivation:

  • Play: The number of tasks, projects, and priorities can feel overwhelming. But keeping a sense of fun brings innovation and creates value to customers.
  • Purpose: A person wants to feel like their work is meaningful and builds a better world.
  • Potential: A person needs to know that there is an opportunity for growth and advancement.

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"In fact, the confidence of the people is worth more than money." ~ Carter G. Woodson

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