The Importance Of SEO
SEO or search engine optimization is important to the success of your product marketing strategy and should be a priority for your strategy. SEO involves creating high-quality marketing content to ensure your product is visible online and your brand and website to search engines.
When creating an ideal SEO strategy, you need content that delivers quality link building, the proper use of keywords, Meta tags, and Meta descriptions, and creating content that provides value to your audience.
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Tips for Writing Great Meta Descriptions (contd.)
- Include Keywords in Your Meta Descriptions: It’s important to include keywords in meta descriptions - it helps search engines understand the page & better rank your content, & reassures users that the page covers the topic they are interested in.
- Implement Structured Data: Structured...
Step 4.2: Draw Up An Action Plan (Create an Action Plan for Each URL) (contd.)
- Update CTAs: Replace outdated CTAs with relevant ones to reactivate your content marketing funnel & improve conversion rates.
- Add videos
- Add images
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How to Implement SEO
Keyword Research -Use tools to find low-competition, high-value keywords. Organize them into primary and secondary focus areas.
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