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We have in our nature to complete progress bars or to wish to be ahead of our friends in a game leaderboard.
These game dynamics help people stay motivated if the task is too hard (eg. learning).
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MORE IDEAS ON THIS
To get ideas for gamification you could play some games, be curious how games retain people and what game mechanics were used.
At Duolingo, PMs regulary play games just to come up with ideas
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There are 3 leagues: (like in football)
Users are promoting from lower leagues, this games improved average time spent by ~20%.
Some people likes this feature so much that they are trying to cheat.
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CURATED FROM
IDEAS CURATED BY
At Duolingo, Gamification was the most important engine for growth. People don’t want to learn a language, instead they just want to know it. So Duolingo figured out that with game mechanics on top of basic functionality people are more likely to stay motivated
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Other curated ideas on this topic:
Procrastination boils down to how motivated we are to complete a task. The motivation to complete a certain task consists of four elements: Expectancy, Value, Impulsiveness and Delay.
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