Pressure purchase

Combining time pressure and opportunity is a potent sales tactic. Think of the Black Friday and Cyber Monday sales (time pressure) that lead us to spend more than we typically would on things (the opportunity).

It is easier to manipulate people when they feel under pressur...

Some people simply agree to plans because they feel pressured by the subtle expectation we put on them, even unconsciously. We can help by encouraging them to think about the decision and take some time to come up with an answer.

We need to give them time and space to be able to turn down ...

Many people use a commitment device or game their surroundings to get and stay motivated.

You can physically help your goal by things like throwing away your junk food, only showering at the gym so that you go there, and similar activities aimed at focussing on your goal. People also us...