Having a strong company culture

While you can put all your effort into strategy, it won’t necessarily drive growth. A company with a strong culture – one where everyone shares similar beliefs, goals, and ways of doing things – has a much better foundation for success.

For those companies just starting out, particularly those that have very few employees, creating and instilling culture is a much simpler task. Company founders can reinforce their idea of a good working culture through their personal interactions with employees every day.