Encouraging Unboxing Videos

Most unboxing content comes from opening electronics, toys, cosmetics, and accessories. If you work in one of these industries, inspire your customers to unbox something with your brand logo.

To do it well, pay attention to your packaging, including the mailing container. Add decorations to your boxes, use colors, and include a visual extra, such as a branded postcard or a little souvenir, inside the box.

Invite your customers when they make the purchase – and before they open the box – to shoot an unboxing video and share it with your brand.