Step 3: Upload Your Video to Youtube
Youtube is where video marketing should start (and in many niches, end).
- Youtube is a discovery platform of its own. If you do your job right (more on this below), Youtube will start suggesting your videos to people who want similar content or like similar topics. This way, your products have a chance to be discovered by someone who never knew they needed you. This is powerful because Youtube is an insanely popular platform.
- Youtube ranks well! I don’t have any official stats to support this but from my own observations, 90% of videos in those video carousels come from Youtube.
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