18 PUBLISHED IDEAS
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There are two central processes that shape brand flagship platforms:
Flagship platforms shift the market focus from products to entire category spaces, require measurements that extend beyond brand performance to interaction quality, and demand new resources and skills that enable the ongoing orchestration of interactions and relationships.
At its core, Vipassana is a meditation technique that helps you “explore the nature of reality”. Vipassana can be translated as “Iisight,” a clear awareness of exactly what is happening as it happens. By learning to observe our ‘reality’, and practice non-reaction to sensation, we begin to intimately understand the nature of life as impermanent, the root of all human suffering and remove the walls of illusion, craving, and aversion.
The practice of Vipassana suggests that we can only TRULY know through experience. This is now something you can apply to Product Management. Do not underestimate the power of doing. It allows us to go beyond conceptualizing, to a much deeper, more impactful level, ingraining themselves in our mind in a way that superficial processing can not.
Product Managment and Meditation: An Outstanding article.
Mindfulness has various mental and psychological benefits like increased concentration, better memory, better self-control and a decrease in emotional reactiveness, allowing us to handle our problems in a calm manner.
However, the focus of a mindful person is inward, and that can translate into increased egotism and selfishness in some people.
Peak performance requires body and mind training, something known well to Olympic athletes. They employ various mental strategies to increase their focus, endurance, resilience and to handle the intense pressure.
Olympic athletes utilize meditation to be calm from within, not being disturbed by the noise outside.
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