The Role Of Middle Managers - Deepstash

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The Role Of Middle Managers

  • Senior leaders must face the reality of an increasingly uncertain business environment, so they naturally recognise the need for continuous innovation.
  • Frontline employees are interacting with customers and their issues on a daily basis, so they, too, fully grasp the need for innovation.
  • Middle managers are typically focused on the execution engine, which means they can often be detached from the pressures to innovate, even seeing time spent on innovation as an unwelcome distraction from day-to-day objectives.

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MORE IDEAS FROM THE SAME ARTICLE

Creation needs to take place across the company. Innovation is often just defined as R&D. But that’s not enough; it’s important to involve everyone in the innovation process and make it accessible across the company.

Middle managers are a vital part of innovation, without them, innovation is lost.

This cross-company innovation framework at Bayer is supported by WeSolve, a digital platform that allows all employees to post any challenges or problems they are facing. Issues submitted can range from a frontline worker in Spain trying to help farmers monitor pesticide levels, to a manager ...

The integration process encompasses two main elements: “connecting the dots” between all the new ideas that are springing up from around the organisation; and selecting, channelling and testing those ideas and deciding whether they are worthy of implementation. 

Integrating innovation throughout a company is crucial to ensure a continuous flow of creative and actionable ideas. This requires the existence of a formal innovation network that sits alongside the execution engine and supports and incentivises the involvement of middle managem...

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