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What Is User Testing

What Is User Testing

User testing refers to the method used in the design thinking process which evaluates the product, feature or prototype with an end user. 

User testing involves multiple steps - designers must create a test plan, recruit participants, perform the test and analyse the results for findings and ideas moving forward. 

User testing gives you incredibly useful and valuable insights from you users regarding why and how they will use your product. You’ll be able to better understand who your users really are and what they want to achieve through using your product. 

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Conducting A User Test

Conducting A User Test

Keep the goal in mind that you want to gather as much information as you possibly can as early as you can and that you’re doing this for 3 main reasons.

  1. To fix any flaws and strengthen the product for an overall better experience.
  2. To save time and money for the company - be abl...

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The Prototype

The Prototype

It’s important to keep in mind that the prototype is what you are testing and not the user. In usability testing, the user is always right - if something is too complicated or not working well - don’t grow frustrated with the user but understand that the product or service is lacking intuitive de...

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Ask Users To Talk Through The Process And Observe

Ask Users To Talk Through The Process And Observe

When users are exploring the prototype ask them to say their thought processes out loud so you can see how their mind is working and observe more closely. This might take some getting used to for some users - but it will help you evaluate the intricacies much closer.

Observe how users...

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The Five Steps To A Solution

Design Thinking encompasses five steps that all come back to solving the user’s problems:

  • Empathize. In order to design with a user focus, product designers first conduct research to learn about who they are designing for.
  • Define. Based on u...

User psychology

These are the people who are really interested in how the users feel. They enjoy listening (most of us don’t). They enjoy and get a lot out of user testing and watching users interact with the product. 

They feel comfortable digging into support and being one themselves, an...

Determine who your user is

Determine who your user is

The first and biggest question you need to ask, before designing a product that can be used by everyone is 'whom are you building for?'

When building their AstroBot Amazon made a list of potential user groups: software developers, business analysts, data scientists, designe...

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