#3 Branding Mistakes Every Startup Should Avoid. Trying to be like your competitors

In an attempt to achieve success, startups tend to copy the branding strategies of other successful brands. Unfortunately, taking a copycat approach will only ruin your business.

The point of branding is to make your startup stand out from the crowd. Copying the branding strategies of other brands will only make your startup look like a part of them instead of different from them.