Bite-sized knowledge
to upgrade
your career

Ideas from books, articles & podcasts.

Visuals, visuals, visuals

The red carpet event preceding the awards show is always a visual spectacle. Celebrities mill about in their best designer clothes and their outfits are splashed across televisions, magazines, and social media.

In marketing, you also have to play up the visuals, because the stats don’t lie: 91% of people prefer visual content over written content. Things like videos, infographics and social media images can help engage the audience and boost brand awareness.

STASHED IN:

@vihadas

created an idea from a article:

ADROLL

The Oscars: The Glitz, Glam, and the Marketing Lessons | AdRoll

adroll.com

MORE IDEAS FROM THE SAME ARTICLE

Branding Is Everything

It's not just about the logo or advertising campaigns. It's the way your brand presents itself to the market and interacts with your audience.
Be mindful of all aspects of your business from a branding perspective including product design, employee relations, and customer support.

Social Media Is Powerful

Ellen DeGeneres went into the crowd and brought together some of the night's biggest stars including Bradley Cooper, Meryl Streep, Jennifer Lawrence, Brad Pitt, and more - to squeeze in for a selfie

Accuracy Is Important

If you’ve seen the infamous 2017 "Best Picture" mix-up between La La Land and Moonlight, then, like me, you’ve probably tried to erase that cringe-worthy moment from your memory.

It's All About Narrative Marketing

The goal is to find out what appeals to your customers, then to capture their interests through narrative marketing campaigns
It's about going outside of your product or service and focusing on your company values
For example, Patagonia established a narrative as a company th...

React

Comment