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Similar ideas to The impact of the goal gradient hypothesis
The Goal Gradient hypothesis states that we push harder or are motivated to exert more by the fact that the goal is almost within reach.
The knowledge that the desired outcome or reward is almost attained is a ‘pull factor’ in our effort.
Research suggests that statement – the 40% rule – has some truth. We are often physically more capable than we perceive ourselves to be. For instance, researchers found that subjects who were given a placebo but told it was caffeine were able to lift significantly more weight than those who were ...
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