More on How to Calculate these Metrics... - Deepstash
More on How to Calculate these Metrics...

More on How to Calculate these Metrics...

https://sematext.com/blog/ux-metrics/

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#4: Add these 2 custom metrics

By adding these 2 custom metrics you will be able to gain additional insight beyond the default metrics that Facebook gives you:

  1. Average Order Value
  2. Sales Page Conversion 

This is going to be your custom ROAS report where you can measure the effectiveness of your ca...

How to Measure Productivity

What matters most is often the hardest to track. We then measure things we don't care about with the hope that it will give some clarity. The solution:

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