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Effective communication
Persuasion techniques
Closing a sale
Going Through A Change Of Mine Alone Is Easier
- When we’re alone we don’t have to admit to others what changed our mind. In fact, we often don’t know what changed our mind. If we watch a documentary on sugar and resolve to eat less sugar we might not know which part of the argument changed our mind, we only know that we’re convinced.
- We also know that there is a difference between changing our mind and socializing it. We don’t have to tell others we’re eating less sugar — that’s very specific. Instead, if they notice that our diet has changed we can simply tell them we’re eating healthy and avoid a possible confrontation.
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63 reads
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Faced with a choice between changing one’s mind and proving there is no need to do so, almost everyone gets busy with the proof.
JOHN KENNETH GALBRAITH
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122 reads
Our Desire To Be Accepted
Humans are tribal. We evolved in small groups where it was a bad idea to stand out.
When we’re faced with a choice between being correct or being accepted, more often than not we choose the latter.
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103 reads
Psychological Safety
Changing our minds can result in a perception that we’re losing status. We need psychological safety in order to do it. We need to know that we’re not going to lose a friend. We need to know that promotions are not affected by disagreement.
One of the reasons it’s easi...
25
72 reads
Changing Our Minds
When it comes to changing our minds two things that stand out are:
- it’s best done by someone we like
- group settings influence what we think.
We’re most likely persuaded by people we like. When’s the last time you didn’t like or respect someone and...
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80 reads
You’re Going to Need More Than Facts
Persuading others, and even ourselves is about more than just putting facts out there and letting the chips fall as they may. You simply can’t have the impact you want with facts alone.
The first thing we do when people disagree with us is attempt to educate them by giv...
22
115 reads
Persuasion isn’t always here’s the facts, you’re either an idiot or you’re not. It’s here are the facts and here is a sensitivity to your state of mind. And it’s the facts plus the sensitivity when convolved together create impact.
NEIL DEGRASSE TYSON
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98 reads
The most difficult subjects can be explained to the most slow-witted man if he has not formed any idea of them already; but the simplest thing cannot be made clear to the most intelligent man if he is firmly persuaded that he knows already, without a shadow of doubt, w...
LEO TOLSTOY
25
96 reads
Persuading Others
While you have to understand the facts and arguments, you really need to understand what’s already in their head and how those ideas got there in the first place before you can change someone’s mind.
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102 reads
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