" When we go to buy chairs we try many before buying one, so then what is the problem in looking for options while selecting a life partner? "
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If we see something that is fairly different from the first one we saw earlier, we tend to see it more different than it actually is.
If we buy a car, then buying car accessories feels cheaper than it is cause we have just made such a big purchase.
Showing someone unattractive options...
When we walk into a store and see an Ultra HD Television costing upwards of $40,000, we usually feel as if it’s a complete waste of money and start to look at the other bargain options in the $1500 range. While we may think we are smart shoppers, we have been manipulated.
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