Establish Your Hook Early - Deepstash
Establish Your Hook Early

Establish Your Hook Early

Whether it’s a sales pitch or simple outreach, any message should contain something of a hook to garner attention. Doing so right out of the gate is a must. If you fail to gain and hold a contact’s attention early, whatever you plan to follow up with is irrelevant.

Like the trailer to a must-see movie, you need to foster some curiosity in your audience. Open-ended questions that speak to a specific need, or an insightful comment on a recent trend or statistic work just as well.

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gianrad

Allergic to Brazil nuts. And BS.

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