Emotions - Deepstash

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The Psychology of Making Something People Love

Emotions

It is easy to forget that we're selling to humans and that humans still make emotionally-charged decisions.

  • We want to feel a sense of adventure.
  • We want to feel significant.
  • We want to feel connected to others.
  • We want to feel a sense of purpose and success. 

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Excitement is mental, but it...

Great Marketing Excites Your Audience

Strong Emotion. Create shareable, viral content that is relatable to the the audience.

Progress. Reward people who always patronize your service or product to make them always go back to you.

Strong Feature Design. Consider the right color for your ads to enhance the sense of excitement of the audience.

Price. Establish a low price or make it look like it is. Have promos or discounts.

Limited Products. There is always a demand for seasonal or limited products.