Creating A Business Case - Deepstash
Creating A Business Case

Creating A Business Case

To succeed in presenting a business case  to the customer, you have to answer their primary question: “Why should I pay for that?”

Salespeople use business cases to sell products.

Employees use business cases to persuade their bosses to invest in equipment, hire more staff or provide more training.

Job seekers effectively present a business case to potential employers. If you’re looking for a job, you are both the salesperson and the product.


47 reads




Maintenance engineer

The idea is part of this collection:

Hiring the Best in Class

Learn more about business with this collection

Conducting effective interviews

Identifying the right candidates for the job

Creating a positive candidate experience

Related collections

Similar ideas to Creating A Business Case

Defining roles for a remote work setting

Businesses can categorize employees:

  • Location-independent. Knowledge workers are not dependent on location and don't need to be in an office.
  • Location-frequent. These people spend half their time in an office and half remote. They need an in-pe...

Create a people-first culture

  • Empower Employees to Be Leaders in Their Roles. The face of leadership is changing. It's less about the person at the front of the room who knows the most dictating to the group, and more about collaboration between individuals adding to a solution or idea. 
  • ...

Read & Learn

20x Faster





Personalized microlearning

100+ Learning Journeys

Access to 200,000+ ideas

Access to the mobile app

Unlimited idea saving

Unlimited history

Unlimited listening to ideas

Downloading & offline access

Supercharge your mind with one idea per day

Enter your email and spend 1 minute every day to learn something new.


I agree to receive email updates