Identifying The Source of the Churn 2/2 - Deepstash

Identifying The Source of the Churn 2/2

  • Bloated price point. If the price isn’t justified by the value the product provides, customers will likely search for an alternative.
  • Reduced functionality. Did you scrap a feature that you thought no one liked? If you then see floods of users abandoning your product, it’s probably missed!
  • Unmet needs. Quite simply, your product doesn’t meet the need or solve the problem the way the customer thought it would.
  • Poor customer service. Word of mouth is a powerful thing, and a bad customer service experience can ruin a customer relationship for life.

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yugjain

Generalist. Great minds discuss ideas, average minds discuss events, small minds discuss people.

Reducing churn for digital products.

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