Tesla’s innovation strategy - Deepstash
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Tesla’s innovation strategy

Tesla’s innovation strategy

Tesla’s innovation strategy offers lasting lessons for any innovator, especially in terms of

  • how to win support for an idea and
  • how to bring new technologies to the market.

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Winning the resources

Winning the resources

Elon Musk is a master of building and using innovation capital to win support for his ideas. To gain support:

  • He leverages his past success at PayPal and Space X
  • He uses "impression amplifiers". He does more than talk about the new idea. He puts it into physical f...

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Commercializing the idea

A part of Tesla's strategy, which forms the core products and requires the most investment, aims to transform an industry by paying attention not just to the product, but to the entire product ecosystem.

  • Tesla tends to beat out competitors who try to leverage part of the old inte...

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Innovation Capital

There are four factors how innovators build up their innovation capital: Who you are, who you know, what you have done, your ability to draw attention to your ideas. Most notably, innovation capital is something accumulated over tim...

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melodydnn

Working with people is hard enough, being a boos is not enough. Being a leader is what we should strive for.

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Innovation

With the fast pace of change in the digital age, leadership must be willing to try new technologies and adapt their approach to creating a digital workplace, or risk obsolescence.

The key to innovation for leaders is to keep abreast of developments in the digital sphere and ensure th...

Turn a great idea into a world-changing innovation

  • Innovation should give a unique competitive position in the marketplace.
  • Differentiating factors of your innovation should be conceptualised around the key strategic focus of the enterprise.
  • Know the customers.

More perspectives drive innovation

Studies have shown that more diverse teams - in terms of race, gender and other factors - are more successful. The different perspectives increase innovation.

Teams just need one or two new faces to bring a fresh perspective. Team success ...

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