Consider a few examples: your choice of movies reveals the degree to which you are intelligent, conscientious, and agreeable, and your Facebook data reveals whether you are friendly or introverted. There are few exceptions to this rule, and the list of correlations between human personality traits and product preferences needs to be revised even to summarize.
AI could be a real-time coach, giving us regular feedback on our daily behavior. Wearables can translate physiological signals into actionable feedback on our fitness, energy, sleepiness, or stress levels.
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A learner | Writer of Melva's Note on Substack | High curiosity about psychology and human development.
In the age where data has become commoditized, but the insights and profits are being exclusive for ginormous tech players, what better way to harness consumer trust and loyalty than by giving them back valuable insights, that can turn them into smarter customers, and also self-aware humans.
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