How to Create a Content Strategy: Part 2
- Adapt to Platforms - Take into Account the Features of Each Publication Channel.
- Create a Topic List - A List of Publication Topics That Will Help You Stick to the Plan.
- Work Out the Visual Style - Add Visual Content Elements to the Strategy That Will Support the Text.
- Evaluate Financial Indicators - Calculate How Many Resources Will be Needed to Implement the Strategy.
- Form the Strategy Into One File - Collect all the Elements in a Document for Easy Access.
- Create a Table with Deadlines - Write Out the Deadlines for Each Publication.
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Content maker, writer, journalist. In love with sports. Read in Russian, English and a bit German
Description of work on content strategy from the Russian agency "Sdelayem"
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