Parasocial behavior

This behavior can create a one-sided relationship in which someone becomes attached to a person without actually interacting with them in any meaningful way.

Parasocial behavior examples include: being emotionally devoted to your favorite TV show, sports team, or to the lives of the royal family members.

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Our fascination with royals

Our fascination for the royal families is rooted in our basic human desire to be social and to mind the people we admire and understand.

With famous media figures, people we learn about and celebrities we often live some of our lives through them.

Because people are curious about celebrities, media outlets keep covering them. And because celebrities are constantly in the media, people take notice. The cycle repeats, time and time again.

There’s something charming and seductive about following the lives of a family that makes it look easy.

For normal people, life is a constant struggle and attaining success is hard. But royals are fascinating because they inherited wealth, and social influence, and style, and fame, and they live this fairy tale life in castles - all the stuff that we grow up on.

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Build better feedback loops
  1. Tighten the feedback loop. The closer you can have the feedback to the actual activity, the better.
  2. Make it accurate and relevant. If it’s not relevant, then it’s noise. If it’s not accurate, it doesn’t help.
  3. Focus on actionable insight. There’s no sense in getting feedback if you don’t have any way to act on it.

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Say thanks

Thinking about what you’re grateful for can instantly improve your mood.

It works because our interpretation of events influences our emotions more than the events themselves.

Postponing the 2020 Olympics

The postponement of Tokyo 2020 was not a decision taken lightly: it came after the pressure to cancel or delay the event due to the risks of the new virus.
The financial blow of canceling the games will be substantial for Japan, which has already invested at least $12.6 billion into the 2020 Olympics; by some estimates, it would reduce Japan’s annual GDP growth by 1.4%.

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